How to get into a start-up accelerator program

How to get into a start-up accelerator program

Summary notes from Lean Start-up Meetup on how to get into a Start-Up Accelerator (Melbourne 31 Jan 2012) The Meet-up started with a presentation from the Angelcube Accelerator. It then went on to a Q and A with entrepreneurs who…
Getting online leads via social media

Getting online leads via social media

All the sales people I speak with are reporting that it is harder to make contact with new prospects by phone… and we notice the same thing. It makes it even more important to use social media to build relationships…
Power of word of mouth

Power of word of mouth

This week, when I was updating some training notes for the “Great Service” course I teach, I ran across this excellent set of principles from a new (Kindle) book on word of mouth marketing (and its servicing implications.) My slight…
The New Rules of Marketing and PR

The New Rules of Marketing and PR

Am enjoying reading the new third edition of Meerman Scott's classic book... all of four years old... now in third edition.  Lots of good strategy and how to's... including the list of his key rules as below. You are what…
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Facebook for Business

You've heard all the buzz about Facebook and know you should be doing something to embrace its use as part of your overall marketing strategy for your business – but are you totally confused about where to start and how?

What if you could be shown EXACTLY how to, not only get started with Facebook, but how to maximise Facebook marketing to grow your business the RIGHT way. With training that will have you not just learning but actually building your Facebook presence step by step — here’s your chance!

Join us for a half day session on Facebook to make sure you have a comprehensive understanding of how you can use this powerful social network for maximum advantage.

LinkedIn for Business

LinkedIn is the world's leading social network for professionals wishing to connect with other professionals. It is a veritable global rolodex - forget the business cards and internet searches - find who you need on LinkedIn!

With 200m+ professionals around the world using it as of March 2012 and 3 million users in Australia alone, if you are looking for ways to connect with and market to other business professionals, this is the social network for you!

Come along to this full day LinkedIn training session where we will show you EXACTLY how to get started, the options available to you to market your business on LinkedIn including LinkedIn Company Profiles, LinkedIn Groups, Events, Answers & more cool stuff.

Twitter for Business

Twitter is the social network many people struggle to understand. With just 140 characters per message (tweet), can you really get business results from using this social network? The short answer is yes!

Twitter can help you connect with potential customers, service existing customers, gain important customer feedback, promote your latest blog post or article, pitch media stories and more.

Join us for a half day session on Twitter to make sure you have a comprehensive understanding of how you can use this powerful social network for maximum advantage.